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A Playbook to Make Smarter, Faster Decisions
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Why This Playbook Matters In an age of noise, opinions are cheap.But if you're leading a business, pitching clients, or running a team, you can’t afford to guess. You need proof. Consensus.app is your shortcut to clarity by turning thousands of peer-reviewed academic papers into yes/no answers and confidence scores fast. This playbook shows you how to go from “what should I do?” to “here’s the evidence.” Implementation Guide Step 1: Ask a Research-Worthy Question in Consensus Objective: Use Consensus to surface answers rooted in science, not social media. • Head to Consensus.app • Input a focused, research-driven question ✅ Example questions: • “Does remote work improve productivity?” • “Does AI reduce hiring bias?” • “Does personalization increase conversion rates?” What Happens: Consensus pulls from thousands of academic studies and summarizes the findings for you—with citations.
Step 2: Get an Instant Research Summary Objective: Save hours of reading and extract clear, evidence-based insights. Consensus provides: • A Yes/No answer • A confidence bar based on the body of evidence • Short, quoted snippets from the top papers • Links to the original sources Why This Matters: No blogs. No bias. Just science—summarized in seconds.
• Marketing Strategy: “Should we personalize onboarding?” → Backed by behavioural science • HR Policy: “Does hybrid work improve retention?” → Backed by evidence • Client Work: Add citations to support proposals, strategy decks, or investor pitches Outcome: You look credible. You make better decisions. You save time.
Bonus Step: Use ChatGPT to Translate Research into Action Objective: Pair facts with execution using AI. Use ChatGPT to: • Turn your Consensus summary into an email, pitch, or presentation • Write a blog or LinkedIn post citing studies • Create bullet points or stakeholder talking points Example Prompt: > “Turn this Consensus summary into a 4-bullet LinkedIn post with a confident tone.”
With this workflow, you: ✅ Eliminate guesswork ✅ Make fast, research-backed decisions ✅ Look 10x more credible to clients, teams, and stakeholders Your job isn’t to guess. It’s to know. And now you can—faster than ever. |
Kayode Omotoye
Join 1k+ others who receive the weekly newsletter, where I provide actionable strategies, insights and tools to automate your business.
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